quick facts
Looking for a way to get in with the highly sought after 21- to 34-year-old demographic? Well, the Weekly Dig is your paper.
We're crawling with 21- to 34-year-olds. They hang out in our parking lot, in our hallway, in our offices. In fact, they're us; we're them. And who better to hook you up with young people with disposable income than us: young people with disposable income? No one, that's who.
Week in and week out the Dig reintroduces young Bostonians to their city, offering our unfettered take on music, arts, politics, film, sex, food, drink and everything else. Our tone is their tone: candid, sharp, funny, conversational and informative.
Paper Circulation - 40,000
Frequency - 52
Distribution Area
Greater Boston Area, Providence, RI.
Page Views - 71,494
Unique Visitors - 19,654
Audit Source
Print - VAC
Online - Google Analytics
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While every other media outlet complains that young people don't read anymore, more and more people line up on Wednesdays to get the latest copy of the Dig. In our cutting edge, young minded market, the Dig is not only the fastest growing news and entertainment publication, now reaching over a quarter million weekly readers; it's also the only real go-to guide for the go-out crowd. And with full color, stitch and trim packaging making this weekly more like a "magazine," there's no better way to stand out and be part of the "scene."
That's us in a nutshell: breaking some trends, and bucking others.
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For a good while in junior high, I thought David Bowie was singing "Dumb American." As in: "Aaaalllllllright! She was a dumb American. Dumb American! Dumb American! She was a dumb American!" Took me a few years to realize he was talking about Young Americans, who are playing the Hatch Shell tonight.