village voice choice eats tasting

overview

Venue: 69th Armory, Lexington Avenue
Demos: Age 21-40, 50% male/50% female

Every March, The Village Voice independently produces the Choice Eats Tasting Event. Choice Eats attracts a very diverse group of New Yorkers who are coming together to feast on cuisines from over 35 nations, including Vietnamese, Italian, Uzbekistani, Brazilian, Cambodian, Russian, Tunisian, and Cajun/Creole among many others, Choice Eats stands out as a food event that highlights the hidden gems of New York City’s diverse culinary landscape. Past restaurants who have participated include Momofuku Milk Bar, Kuma Inn, Luke’s Lobster, Peppa’s Jerk Chicken, Tiffin Wallah, Jimmy’s No. 43, Pinche Taqueria and many more.

The event sells out every year to a crowd of over 2,000 food foodies. This year, guests will be invited again to the 69th Armory on Lexington Avenue to sample delicious cuisines that would otherwise require days of travel.

March 13, 2012
05:30 PM - 09:30 PM
New York, NY
Packages include some or all of the following:

MEDIA EXPOSURE
  • Logo inclusion on 10 ½ page 4-color ads in Village Voice
  • Logo inclusion on 1 full page 4-color “Thank You” ad in Village Voice
  • 1 full page 4-color branding ad (run back cover of Choice Eats Guide (2,000+ copies)
  • 1 full page 4-color branding ads in Village Voice
  • Choice Eats Presented By “Brand Name Here”
  • Inclusion in all press releases
ONLINE
  • Logo + hyperlink on Choice Eats event landing page
  • Logo on minimum 9 email newsletters
  • Logo on online banner event ads (600,000 impressions)
  • Inclusion in social networking
  • Custom SMS Text Alert campaign (3,000+ subscribers, minimum of 2 texts)
  • Dedicated banner ads (200,000 impressions)
EVENT COLLATERAL
  • Logo inclusion on cover of Choice Eats Guide & VIP gift bag
  • Logo inclusion on event posters distributed (5,000+) & rack cards (4 wks/300 per wk)
ON-SITE OPORTUNITIES
  • Exhibition space for signage, demonstrations, samplings and promotions
  • Inclusion of materials/promo items in VIP area/Swag bags
  • Tickets to event
  • Product donation is required for all alcohol sponsors
*Pending first right of refusal from previous year sponsor

ADDITIONAL OPPORTUNITIES
  • VIP sponsor
  • Official Tasting Glass
  • Official Photo Booth
  • Gift Bag (VIP & GA)
  • Score Card Restaurant Check List (Handed out at entrance)
  • Press/VIP Wristband

 

gallery

video

Featuring eclectic culinary favorites of resident food critic Robert Sietsema and Fork in the Road and Counter Culture columns, The Village Voice is proud to present our fourth annual curated Choice Eats tasting event Handpicked restaurants from all five boroughs featured in The Village Voice are represented, along with complimentary craft beer pairings, wine and liquor beverages.

Click here to see video